LONDON - Euromonitor International unveiled today the Top 100 City Destinations Ranking 2017 Edition1 at World Travel Market (WTM) London, the leading travel and tourism event worldwide.
This year's report highlights how future travel trends are borne out of the opportunities and challenges cities face.
On the contrary, the performance of European cities has been hampered by the Eurozone and migrants' crisis, as well as Brexit and terrorist attacks.
Despite the uncertainty, some European destinations, in particular Greece, Italy and Spain, have profited from unrest in the Middle East and North Africa (MENA).
Performance in the MENA region has fluctuated greatly in recent years, however, Euromonitor forecast data shows a recovery for the region in 2017 and beyond.
While MENA's main challenges remain wars and border disputes, Sub-Saharan Africa is looking to do the reverse: opening borders and enhancing collaboration with the African Union for a plan towards seamless borders.
In stark contrast to Africa, the plans towards stronger border controls might weigh heavily on America's tourist arrival growth. According to Euromonitor International's Travel Forecast Model, if the US